“These impressive numbers speak to the talent of Disney in producing marquee programming as well as the expertise that Family has in leveraging the opportunities presented by such highly-anticipated projects to create not-to-be-missed, event programming that engages viewers across the country.” The phenomenal success of Camp Rock 2: The Final Jam is a great way to cap it all off and launch the fall lineup,” said Kevin Wright, Senior Vice President, Programming, Family Channel and Playhouse Disney. “The summer schedule has been full of audience-winning series, movies and specials that delivered on Family’s ‘Never a Dull Moment’ promise. The premiere of the movie, the number one broadcast for the day across all channels, also rated well with the network’s core demographic of 8-14 year olds with more than 350,000 viewers in that age group tuning in to watch Mitchie, Jason, Shane, Nate and the rest of the Camp Rockers take on rivals at Camp Star. ET/PT, garnered an AMA of more than 1.1 million viewers 2+. But the slick new camp across the lake, Camp Star, has drummed up some serious competitionfeaturing newcomers Luke (Matthew Mdot Finley) and Dana (Chloe Bridges).Astral’s Family Channel saw summer close with a blockbuster broadcast as the Canadian premiere of the highly anticipated Disney Channel Original Movie, Camp Rock 2: The Final Jam, on Friday, September 3 at 8 p.m. Get ready to ROCK with the biggest musical event of the yearnow in an extended edition with exclusive scenes & songs! Join Mitchie (Demi Lovato), Shane, Nate, and Jason (Jonas Brothers), and some brand new campers across the lake for 2 times the music, 2 times the dance moves and 2 times the fun in Camp Rock 2: The Final Jam! Plus only this extended edition combo pack includes a behind-the-scenes introduction to the newest stars, music videos by camp rockers from around the world, Rock-Along where you take center stage and more! Mitchie cant wait to go back to Camp Rock and spend the summer making new music with her friends and superstar Shane Gray.
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